Many nonprofits use video and the Internet as part of their marketing efforts. Others, however, worry about cost and make minimal or no investment in this area. This program will explain the basics of using video to capture your nonprofit’s message and ways to leverage that investment across multiple media platforms for such purposes as fundraising, education, training, communication, marketing and recruiting volunteers. Moderating the panel will be Elizabeth Richter, principal of The Richter Group, a communications strategy consulting firm. Panelists will include a video editor, a web specialist, and a nonprofit leader who has used video successfully. Free for members, and $20 for nonmember consultants.
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